Position: Membership Manager
Contract: Full-time employment
1 year starting May 2018 (with the possibility of extension)
Please send your CV and cover letter in English too (we don’t consider dropped CVs only)
The "SME Instrument" - a pan European Accelerator program for more than 3500 of Europe's most disruptive Small and Medium Sized companies - is looking for a passionate Membership Manager to engage and create a vibrant business and networking community.
Under the umbrella of the recently established European Innovation Council pilot (EIC), the SME Instrument invests and supports top-class innovators, entrepreneurs and small companies from any sector working on radical, market-creating products and ideas. An additional range of business acceleration services provides high-speed product to market support.
The business community of funded companies within the EIC shall empower member companies, drive and facilitate professional peer2peer learning and exchanges among like-minded entrepreneurs and stakeholders, ultimately leading to a collaborative arena for highly innovative companies.
The Membership Manager will be responsible for the build-up of membership engagement and community support, from its roll-out, starting in spring.
Function and Scope:
The Membership Manager will serve as the operational head of a highly collaborative and agile team that promotes engagement by empowering funded companies from the program to accelerate their market update with the help of the SME Instrument community.
You will drive for maximum engagement of all SME Instrument company members across their business life cycle, sector and fund status within the community, implementing an operational community roll-out plan and integrating other stakeholders where necessary.
You are accountable to lead actively the engagement strategy which ultimately drives member value and satisfaction, service and program branding, and active participation in the community platform.
You are the Central contact person for the membership team achieving long-term strategic objectives and overseeing day-to-day operations, creating opportunities to increase collaboration and engagement performance, and ensuring the ongoing improvement of interaction and group development of members.
Main Duties and Responsibilities:
Strategy and member onboarding
Provide expertise and advice for the launching of the community and sub communities strategy.
Actively onboard and engage members, involve and motivate existing members, and push to unlock new audiences.
Liaise with other key influencers and stakeholders and define their roles in the community
Exploit synergies with physical business acceleration events and create visibility among the whole SME Instrument community.
Implement and roll-out of the overarching community strategy, develop and improve user cases, develop stakeholder commitment and participation through content creation.
Develop tuttos and methodologies on how to run communities.
Work with colleagues across the SME Instrument team to help optimise community outreach to all participating stakeholders and tailor it appropriately to different user groups.
Content creation and review
Develop community content and engagement with an initial phase-in process (pilot)
Write, review and approve posts/articles for the community, moderate discussion groups and identify potential lead companies for further stakeholder engagement.
Nurture a strong leadership pipeline of engaged members, including a comprehensive orientation program for specific roles. And serve as a resource for best practice, resource identification, and innovative ideas.
Perform other duties as assigned.
Continually monitor and make recommendations for platform improvements.
Keep a regular temperature check on the various elements within the community and follow new activities.
Provide community feedback to the business acceleration services management team and provide guidance on any initiatives for community development based on a clear and complete understanding of where needs are identified.
Accountable for driving interaction and increasing community views, set KPIs.
Present global project recommendations in light of customer feedback or development team, including giving feedback to improve processes, technology, and usage of available resources.
Evaluate content performance weekly; develop new approaches based on KPI performance and focusing on the overarching objectives of the Community.
SME Instrument program and Business Acceleration Services team (EASME) and external service providers, Communication team (EASME), Brand and PR Manager, SME Instrument business community
Three years professional experience in managing a business, internal communications department or membership community (>1000plus) in a large corporate setting, business association or similar.
Experience with membership and/or component relations preferred.
At least three years of people management experience, with demonstrated knowledge and track record of achievements in membership development.
Strategic project work including problem-solving and decision making.
Proven ability to work in collaborative teams (TEAL knowledge is an advantage).
Ability to work on complex projects with minimal supervision.
Excellent interpersonal, oral and written communication skills in English.
Strong customer service orientation.
Experience in analysis tools and online content management systems.
Work efficiently in a team environment.
Adaptability and acceptance of change, eager to learn.
Ability to occasionally travel to European business hot spots.
Understanding of what motivates innovative companies
Knowledge of innovative industries is an asset.
Actively interested and follows social and media trends in target customer base.
Passionate about start-up/Innovation/strong level of interest in the innovation landscape.
Desirable: video + audio editing skills